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DNA Paternity Packs hit the High Streets in a blaze of publicity....
Watch out for the imminent launch of DNA Paternity Test kits that will be available on UK high street shelves over the next few days.
International Biosciences of Edenbridge in Kent have just taken delivery of their first batch of DNA Paternity Testing kits that will go on sale in high street pharmacies over the next few days. The public interest is likely to be huge due to the current media hype from both the BBC, ITV, Sky and various national newspapers.
The Sun is due to publish an article on Thursday 16th of July, so look out for some impending news items.
Managing Director Ian Meekins was interviewed by BBC Radio Kent this morning, and a report also appeared on BBC South East Today (on Wednesday 15th July). To listen to the interview please click here.
Mr Meekins stated that it was about time that the UK public were able to make use of a high street product that is 100% proof of parentage of any given child. This service has been available in the US for a number of years and is very popular.
Gamut Media were first approached by IBDNA about a year ago to act on a consultative basis and provide all their printed materials pertaining to the new DNA Paternity Test kits and other POS material.
Gamut Media spokesman Sean Johnstone said “It has been a very interesting project to have been involved with. There have been a number of issues that we have been able to help IBDNA with along the way. It has been quite a journey for them to get the kits onto the shelves, but at last they are ready to hit the shops”.
IBDNA Managing Director, Ian Meekins was full of praise for Gamut. “The attention to detail, swift response times and their ability to highlight potential problems has been invaluable thoughout the entire process. We would thoroughly recommend them to any company looking for competitively priced print, with a service that is second to none”.
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